Writing & Blog

Writing helps me clarify my thoughts – and share them with others.

For me, clarity, depth and relevance only emerge through the writing process.

That's why I regularly publish a newsletter on LinkedIn about [Green] Marketing.

Around 4,000 people are already following him – maybe you will soon too?

Here are some of the past topics:

• Is ecological sustainability really still a competitive advantage?
  

• Climate protection finally needs better sales arguments!
  

• The Big Mac Index for the Climate
  

• Why nobody cares about your CO2 reduction